Contact us Co-located with the MSP Show 19-20 May 2027
Back to Programme

Name: Melanie Unwin

Company: Mogrify

Title: Co-Founder & Director

Biography

Melanie Unwin is a strategic marketer and channel expert with over 15 years’ experience helping tech and MSP businesses grow. Known for cutting through the noise, she brings sharp commercial insight and clear direction to marketing, sales alignment, and go‑to‑market execution.

Sessions

Privacy Preference Center

Privacy Preferences

strictly necessary cookies

Required
Session/authentication cookies for logged-in exhibitor and visitor accounts Shopping basket / ticket registration state (badge booking, delegate passes) Load balancing and security (CSRF tokens, bot protection)

marketing / advertising cookies

Google Ads, Microsoft Ads, Meta Pixel, and especially LinkedIn Insight Tag (very common for accountancy B2B audiences). Includes retargeting, ad measurement, frequency capping, audience building.

affiliate / partner tracking pixels

The ICO's April 2026 update expressly called these out as needing consent (relevant if sponsors or media partners drop tracking to attribute registrations).

marketing automation / CRM tracking

HubSpot, Marketo, Pardot, Salesforce Marketing Cloud, Mailchimp click/open tracking beyond the essentials.

standard google analytics 4 setups

If any GA data is shared with Google Signals, Google Ads, or used for anything beyond aggregate site-improvement statistics, treat it as consent-required.

third party embedded content

YouTube session videos (use youtube-nocookie.com or gate behind consent), Vimeo, X/Twitter, LinkedIn embeds, Instagram feeds.

social sharing widgets

That set third-party cookies (AddThis, ShareThis, native platform widgets).