Leading through Challenge and Change
Change is constant in the MSP industry, whether driven by growth, market pressure, technology shifts, or internal strain. In this session, Brendan Bastine shares practical leadership lessons drawn from real-world consulting engagements with MSPs navigating disruption. Attendees will learn how to lead confidently through uncertainty, communicate with clarity during challenging moments, and create alignment when teams feel stretched or resistant to change. The focus is not theory, but actionable leadership behaviors that stabilize operations, maintain trust, and keep teams moving forward. This session equips MSP leaders with tools to lead people, not just processes, during times that matter most.
A smarter way to scale sales with AI & automation
A smarter way to scale sales with AI & automation shows MSPs how to build a more efficient, scalable, and relationship-driven sales engine using AI and automation. This session demonstrates how to generate higher-quality leads with minimal financial investment, while enabling sales teams to spend more time where they add the most value: building trust and relationships. You’ll see how AI supports consistent, relevant messaging that resonates with the right prospects, driving higher open rates and stronger conversion. We’ll also explore how automation streamlines the sales journey, creating repeatable, measurable processes. Attendees will leave with clear, practical actions to implement smarter, more consistent sales growth.
Lessons from the Trenches: Real-World Growth in a Managed Service Business
In this session, Dillan shares the real-world journey of scaling Microtech from a low 6 figure business to a 7 figure business in under two years.
He will share how building the right team culture transformed Microtech from a small IT provider into a fast-growing Managed Service business. Through real-world examples, he explores how ownership, communication, and accountability became the foundation for scaling effectively. Attendees will learn practical strategies to develop high-performing teams, strengthen collaboration, and align people with purpose creating a service culture that drives both client satisfaction and business growth. This session is ideal for IT leaders and MSP owners looking to scale their operations by empowering their teams, not overloading them.